Paid ads, landing pages, creative and tracking make up the Growth & Lead Generation System, guided by strategy. Content and social media management can be added when they help. Hover or tap a card to see how we deliver it.
Strategy & Foundation
Every engagement starts here. We study your market, audience and competitors, then set positioning, goals and a 90-day plan so your ad spend has a clear job.
How we deliver
- Audit your brand, audience and competitors
- Define positioning, goals and 90-day priorities
- Map channels, content themes and budget to those goals
- Hand over a written roadmap, walked through on a strategy call
Media Buying
Media buying is how your ad budget turns into placements and leads. We plan, buy and optimize paid campaigns on Meta, TikTok and Google, then keep improving what performs.
How we deliver
- Align goals, audience and budget before any spend
- Build campaigns on Meta, TikTok and Google with conversion tracking in place
- Test creatives and audiences, then shift budget to what performs
- Report cost per lead and next steps every month
Landing Pages & Web
Fast, high-converting websites and landing pages, connected to your tracking and follow-up tools so leads never slip through the cracks.
How we deliver
- Review your current site, tracking and tools
- Build or improve fast landing pages and forms
- Connect analytics, pixels and lead flow in one place
- Automate follow-ups and test everything before launch
Copy & Creative
Clear, persuasive copywriting and conversion-focused design. Every word and visual is built to speak to your audience and move them to act.
How we deliver
- Capture your brand voice and key messages
- Write ad, post and landing-page copy in English and French
- Design creative variations to test against each other
- Refine the winners using performance data
Tracking & Reporting
Clear dashboards that show which channels and campaigns bring in leads and sales. You get the transparency you need to make confident, data-backed decisions.
How we deliver
- Set up tracking on every key action: calls, forms, sales
- Bring the data together in one live dashboard
- Send a plain-language report every month
- Turn findings into clear next actions
Content Creation
Available as an add-on. We produce short-form video, photo and graphics in batches, built to capture attention and give your ads fresh creative to test.
How we deliver
- Plan shots and formats around your offers and audience
- Produce short-form video, photo and graphics in batches
- Edit and format every piece for each platform
- Deliver on a set schedule, ready to post
Social Media Management
Available as an add-on to the Growth & Lead Generation System. We manage your profiles and community, and keep your organic posts in step with what your ads are saying.
How we deliver
- Set up and optimize your profiles and content themes
- Publish a monthly content calendar for your approval
- Reply to comments and messages and grow your community
- Review what resonates each month and adjust
Add-ons & Extras
Extra services scoped on their own and quoted on request, from email campaigns to UGC sourcing and influencer seeding.
How we deliver
- Tell us the gap: email, UGC, SEO audit, influencer seeding and more
- Scope it on its own and quote it on request
- Plug it into your existing plan
- Review the results together
Not sure where to start?
Tell us your goal and we'll recommend the right mix, no pressure.